Hosted by Lifestyle International Holdings Ltd. (SOGO) in Hong Kong, 12-13 November 2025

We are delighted to welcome you to these two days in Hong Kong, during which we have planned a series of activities that will, hopefully, be useful for you and your organisation. This document recaps the planned activities and provides a series of practical details for your stay.

▶️ ****Navigate: Agenda | Speakers | Practical information

Agenda

Wednesday 12th November: the traditional side of Hong Kong (visits), confidential exchanges and General Assembly (meetings)

09:30 am: Meeting point at the Dorsett Kai Tak Hotel and departure for store visits

09:30 am-10:00 am: Transit to store

▶️ 10:00 am-11:30 am: SOGO Causeway Bay opening ceremony and visit

Guides: Mr Sawada Shinji, Store Manager; Ms Michelle Tsang, Deputy Store Manager

Meeting point: SOGO Causeway Bay main entrance, 555 Hennessy Road

11:30 am-12:00 pm: Transit to IFC Mall

12:00 pm-01:00 pm: Lunch break

Location: Shake Shack, IFC Mall, Shop 4018, Podium Level 4

▶️ 01:00 pm-02:15 pm: IFC Mall visit

Guide: Ms Crystal Chan, Assistant General Manager, Retail Leasing IFC

Meeting point: Oval Atrium on Level One

02:15 pm-02:45 pm: Transfer to SOGO Kai Tak offices, 18/F function meeting room, SOGO Kai Tak Store, Tower I, The Twins, 12 Concorde Road

▶️ 02:45 pm-03:00 pm: Opening remarks & welcome speech

Speakers: Ms Kamshim Lau, CEO, Sogo, and President of the IADS

Mr Selvane Mohandas du Ménil, Managing Director, IADS

▶️ 03:00 pm-04:00 pm: IADS Academy

Speakers: IADS Academy 2025 cohort

Academy 2025 Topic: How to become a better merchant

04:00 pm-04:30 pm: Coffee break

▶️ 04:30 pm-06:00 pm: IADS CEOs conversation

(Questions collected from participants)

▶️ 06:00 pm-07:00 pm: IADS General Assembly (video conference with distant members)

Speaker: Selvane Mohandas du Ménil, Managing Director, IADS

2025 results & achievements

2026 plan & budget

▶️ 07:00 pm-08:00 pm: IADS CEO Roundtable (video conference with distant members)

Topic: Update on each member's situation and current topics

08:00 pm onwards: Cocktails and Dinner

Location: Sakana Hibi, Shop 1204, 12/F, SOGO Kai Tak Store, Tower I, The Twins, 12 Concorde Road

(Academy joining)

Thursday 13th November: The new side of Hong Kong (visits), getting to know the current market (meetings), networking

08:30 am: Meeting point at the Dorsett Kai Tak Hotel and departure for Sogo Kai Tak offices

08:30 am-08:45 am: Transit to SOGO Kai Tak offices, 18/F function meeting room, SOGO Kai Tak Store, Tower I, The Twins, 12 Concorde Road

For participants arriving from other parts of the city:

▶️ 08:45 am-09:45 am: Crisis management workshop - How prepared are IADS CEOs?

Speakers: Mr Evgeniy Mamay (TSUM Kyiv), Mr Luis Iturriaga (Beco), moderated by Ms Anchita Ranka (IADS)

▶️ 09:45 am-11:15 am: “New China: new opportunities, new threats”

Speaker: Mr David Baverez, Investor and Writer

(Academy joining)

▶️ 11:15 am-11:35 am: Introduction to SOGO

Speakers: Mr Sawada Shinji, Store Manager; Ms Michelle Tsang, Deputy Store Manager

(Academy joining)

11:35 am-11:45 am: Transit to lunch break at SOGO Café

11:45 pm-12:45 pm: Lunch break

Location: SOGO Café, Shop 06, 1/F, SOGO Kai Tak Store, Tower I, The Twins

(Academy joining) ****

▶️ 01:00 pm-02:30 pm: SOGO Kai Tak store tour

Guides: Mr Sawada Shinji, Store Manager; Ms Michelle Tsang, Deputy Store Manager

(Academy joining)

02:30 pm-02:40 pm: Transit to 18/F function meeting room, SOGO Kai Tak Store, Tower I, The Twins, 12 Concorde Road

Guest speakers

Ms Crystal Chan, Assistant General Manager, International Finance Centre Management Co., Ltd (IFC HK)

Mr David Baverez, Investor and Writer

Mr Sawada Shinji, Store Manager, SOGO Hong Kong